Don’t leave it up to your customers to find you
Businesses seek my help because they’ve come to two conclusions:
they need to proactively go outbound to acquire new customers
they need help figuring out the best way to do so
Most Businesses I work with fall into a few buckets
Early stage startups who need to instill a founder-led sales program. These are often technical founders who now need to sell for the first time.
Startups that need to scale out of founder-led sales and build out a fully fledged sales department.
Established companies who have seemingly exhausted their TAM but need to keep growing.
In each instance, I have a straightforward and process driven way of solving these growth challenges
I also believe that this type of work doesn’t require a long drawn out project.
I prioritize progress over perfection, and action over inaction.
For clients who are engaged and who put the work in, these engagements tend to range from 2-4 months.
Craig Hewitt, CRO at Castos
“Chris is a great mentor. Highly recommended to anyone wanting to level up their sales strategy. ”
Nicholas Martin. Co-Founder, Secta Labs
“Chris was excellent at helping our startup figure out our sales playbook. He brought a wealth of knowledge and was very available during the mentorship. Highly recommend to any technical founders that need to sell! ”
It all Starts with a call
It all starts with a quick 15 minute chat to figure out which services are the best fit for your unique situation.
After that meeting I’ll propose one, or a combination of, the offerings below.
If you know what you want and don’t feel it’s necessary to meet for a quick intro before getting started, feel free to purchase any of these offers and I’ll reach out shortly to begin.
I’ll work with you on an ongoing basis, usually meeting once or twice per month, to help guide the direction of your startup with a focus on sales strategy.
Compensation can be made in the form of equity, or a recurring monthly retainer in lieu of equity.
Contact to set up a discovery call.
Whether you’re a rep who needs help with specific parts of your process, a seller who needs direction in their career, or a technical founder who needs to learn to sell for the first time, we can use these sessions to get you where you need to be.
This offering includes one 30-minute session each month + access to me via Slack throughout the month to answer your questions as they come up.
Slack questions are answered by the end of business (5pm CST) on the day they were received.
This is great for startups that want an Advisor without having to give up equity, as well as individuals who need general direction regarding sales tactics.
This subscription is month-to-month and auto-renews until you cancel.
Your Sales Playbook serves as an instruction manual for your sales and leadership teams that details...
Who to target
How many people and companies to target
Sales plays used for prospecting, inbound follow-up, nurturing, renewals, upsells, cross-sells, and more
Sales content and messaging
How to define and measure success
Rules of Engagement
SOPs
Performance benchmarks
Optimization frameworks
Tooling recommendations
and more
Turn around time is ~30 days and requires an initial discovery period that requires stakeholder interviews, knowledge transfer, and general auditing of sales process, systems, methodology, and benchmarks.
Playbook content is not "one size fits all" and is tailored for your company.
I will reach out post purchase to schedule an initial onboarding call.
If you want to meet prior to purchase, please schedule time for us to meet via this link.
If now is not a great time for us to work together, you may want to sign up for my newsletter.
It goes out once or twice per month, and is focussed on both sales best practices content, and career architecture for sales reps.
